Four decades of vehicle graphics.
Forty‑seven years ago this was Trim‑Line Moncton — installing pinstripes and dealer accessories on showroom stock. The technology got better. The standard didn't move. Same lineage, two owners, one bay.
The story, plainly.
In 2003, Serge Aucoin joined 3M Trim‑Line after three years in the Nova Scotia sign trade. He started where everyone starts — on the bench — learning design, production, scheduling and customer service from the ground up.
By 2009 he was General Manager. In 2017 the shop earned its 3M Preferred Installer certification — the one that unlocks the full 3M product line and MCS Warranty. On January 1, 2022, Serge bought the business and rebranded it as ProFleet Graphics.
His partner, Raven Roach, runs operations and bookkeeping — and is on the install floor most days the calendar gets crowded. Between them and a tight crew of designers, printers and installers, the shop carries more than a century of combined experience.
Same lineage. Same standard. New name.
Five moments, four decades.
Trim‑Line Moncton opens.
A regional shop in the Trim‑Line franchise network, fitting pinstripes and dealer accessories across the Maritimes.
Serge Aucoin joins the bench.
After three years in the sign trade, Serge moves to 3M Trim‑Line. Works every station — design, print, install, dispatch.
Promoted to General Manager.
Leads the studio for over a decade. Grows the fleet program — the largest single project to date hits 1,200 vehicles.
3M Preferred Installer certified.
Earns the certification that unlocks 3M's full premium product line, install training, and the MCS Warranty system for clients.
Becomes ProFleet Graphics.
Serge buys the business on January 1. Same shop, same crew, sharper identity.
The crew behind every wrap.
A small team is a feature, not a bug. The person who quotes your project is on the floor when it installs.
Serge Aucoin
Started in signs in 2000, joined Trim‑Line in 2003, GM in 2009, owner since 2022. Over twenty years on the install bench before sitting at the head of the table.
Raven Roach
Runs bookkeeping and operations — and is on the install floor more days than not. Brings the energy that keeps a small shop punching above its weight.
A wrap should outlast the truck it rides on. That's the bar — and it's why we only install premium 3M and Avery cast vinyl, every single job.
Serge Aucoin
Owner, ProFleet Graphics
On the floor since 2003
Four rules, no exceptions.
Premium materials
Cast vinyl from 3M and Avery Dennison. Period. We've never installed an economy film and we never will.
Fast replies
Quotes back inside 48 hours. Status updates without you asking. A fast clear "no" beats a slow soft "maybe."
One team, every step
Designed here, printed here, installed here. We don't farm out finish work — quality stays consistent.
After the install
Free 30‑day check‑in. Records on file for years. Replacement panels a phone call away.
Let's build something.
Walk us through the vehicle, the brand, the route. We come back with a written quote in 48 hours.